Hopice UK Introduction Animation
I had a wonderful time working on this beautiful animation from concept design to final production. The collaboration with everyone was great, the client was amazing, and the team was wonderful. This animation introduces Hospice UK’s exciting new vision, mission, and strategy, along with a fresh brand identity.
Client: Hopice UK
Voice: Dame Siân Phillips
Design & Direction: Wayne Pick
Animation: Tao Mao
Music: Oskars Green
Agency: Craig + Bridget
The script for this project is quite abstract and high-level, making visualization a significant challenge. However, after several rounds of discussion and brainstorming with the creative director, I have managed to strike an excellent balance between informational accuracy and visual appeal.